Michelle M.

Michelle M. has over 20 years of experience in marketing and has held various leadership roles in prominent companies. Michelle is currently the Vice President of Marketing at Workleap since 2023. Prior to this, they worked at Amazon Web Services (AWS) from 2018 to 2023, where they served as the Head of Product Marketing, Digital Acquisition & Activation, Front-End Web & Mobile, as well as the Head of Product Marketing, Serverless Application Integration. Before joining AWS, Michelle was the Vice President of Marketing at Unbounce from 2016 to 2018, leading a team of 20+ across multiple offices. Michelle also worked as the Director of Marketing at Colligo from 2014 to 2016 and as the Senior Marketing Manager at ACTIVE Network from 2012 to 2014. Earlier in their career, Michelle held positions such as Account Director & Strategist at Widerfunnel, Marketing Consultant at Mercier Marketing, Marketing Manager EMEA at Barco, Marketing Manager at Absolute Software, and Head of Marketing Communications & Product Marketing at Creo Products. Throughout their career, Michelle has achieved significant milestones like helping companies achieve revenue growth, transitioning products to subscription models, and improving lead conversions.

Michelle M. has an International MBA in Entrepreneurship from IE Business School. Michelle also holds a BComm degree in Marketing and International Business from Concordia University. Michelle has studied Marketing and International Business at ESSCA and completed the Young Managers Program at INSEAD. In terms of additional certifications, they have obtained certifications in AWS Cloud Practitioner from Amazon Web Services (AWS), The Leader's Discipline: A Coaching Approach to Leadership from Roy Group Leadership, Pragmatic Marketing from Pragmatic Institute (Pragmatic Marketing + TDI), and Conversion Optimization, Web Analytics, and Digital Marketing from The University of British Columbia.