Lauren Kelly is the Chief Commercial Officer at ThoughtExchange. Lauren has transformed the marketing platform for California’s largest private landowner and builder of lifestyle communities throughout coastal California, including Orange County, San Diego and Silicon Valley.
Repositioning Irvine Company’s 50 million+ SF portfolio to meet evolving Millennial workforce needs via new product and experience innovation, an end-to-end rebrand and introduction of breakthrough digital marketing tactics, including the company's first social media program, engaging custom video and a COVID-aware virtual “search, tour & secure” platform.
- Spearheaded launch strategy and marketing for 14 distinctive, new workplace developments (totaling nearly 10 million SF), driving industry leading pre-leasing and lease up.
- Led corporate rebranding for Irvine Company’s unique “work, live, play” value proposition.
- Expanded brand and business footprint to growth engines of Silicon Valley and iconic locations in Chicago and New York City.
Lauren Kelly has a Bachelor of Arts in Psychology from Harvard University and an MBA in General Management from Harvard Business School.
Some of their coworkers include Michaela Becker - VP Customer Success, Joe Baker - VP Corporate Development, and Andrew Oh - CFO. Lauren Kelly reports to Dave MacLeod, Co-founder & CEO. Ulara Nakagawa - Corporate Communications Consultant, Rachel Johns - VP, Marketing, and Katherine Millar - Product Marketing Manager report to Lauren Kelly.
Current role