Ketaki Rao

As Chief Product Officer, Ketaki leads the evolution of the next generation of products at App Annie. Her team is responsible for product discovery, roadmap, design, delivery, and enablement. Ketaki brings 20+ years of experience developing products at small and large technology companies including Salesforce, Amazon, Sun Microsystems, and multiple startups. She has worked in several verticals including microprocessors, eBooks, mobile devices, mobile apps, DCO platforms, DMPs and CDPs. Most recently, she led the launch of Identity and Consumer Rights capabilities for the Salesforce Customer Data Platform (CDP). Ketaki has academic credentials from three different continents — she earned a bachelor’s degree in electronics from Mangalore University in India, a master’s degree in electrical engineering from Stanford University in the USA, and a master’s degree in business administration from INSEAD in France.